Media Kit

The Greater Yuma Economic Development Corporation (GYEDC) has launched a bold new visual and messaging identity, signaling a strategic leap forward in how the organization promotes the region to national and global audiences. Developed in partnership with Imaginary Friends design studios, the refreshed brand includes a reimagined logo and an expansive brand standards guide aimed at solidifying Yuma County’s position as a premier destination for business growth and investment.

Inspired by the Region

• The redesigned logo is available in two color treatments, each symbolic of Yuma’s geography and economic strengths.
• Desert Oasis Blue evokes the Colorado River, water-driven agriculture, and binational commerce.
• Sonoran Sunset Orange represents sunshine, open skies, and innovation—especially in aerospace, advanced manufacturing, and technology sectors.

Download the kit here!

Please reach out to Lwisneski@greateryuma.org for high-resolution icon/logo downloads